Swimsuits for All | Brand Review, Media Planning

Project Details



Swimsuits for All is a leading National swimwear company serving the plus size women’s market.

Our Tasks:

Brand Audit & Review, online Media Planning



Project Description

Swimsuits for All, a leading swimwear company for plus size women, contacted us for a brand audit.  We studied all aspects of the brand: the voice, functional discriminators, non-functional discriminators, consumer attitudes, competitor positioning and more.  Finally, we recommended brand positioning & strategies focusing on healthy attitudes towards a plus-size body and body-image.  Sometime later, we provided online Media Planning services.

Client Testimonial

Want to see what we can do for you?

Get Your FREE Consultation