City Select Strollers | eCommerce Conversion Optimization, Paid Search

Project Details

Client:

About

City Select Strollers is a Baby Jogger authorized reseller.  They carry a wide selection of baby jogger strollers.

Our Tasks:

Google Ads (Paid Search, Display, Remarketing), on-site eCommerce Conversion Optimization.

Website:

www.cityselectstrollers.com

Project Description

City Select Strollers asked for help making their Google Ads account more efficient.  We audited their configuration and made recommendations as to how to restructure, including new Campaigns, Ad Groups, keywords and ads.  At the same time, we made some UX improvements to the site designed to minimize buyer friction and to raise conversion rates.

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