Conversion optimization, Setup AdWords for Non-Profits, Landing Page Optimization
Temple Judea of Manhasset asked us to help make their website better at attracting prospective members and students for their Hebrew School. The first thing we did was to register them for Google’s “Google for Non-Profits” program, which awards up to $10,000 a month in free paid search. Concurrently, while waiting for approval into the program, we redesigned several existing pages on site (and added a few new ones) to help maximize the value of each site visit.
"Ventropy Media did an excellent job for the Temple at a very competitive price. Prior to setting up our Google AdWords campaign (which helps us attract new members and Hebrew school enrollment), they introduced us to Google for Non Profits, which enabled us to qualify for a "grant" of free advertising from Google that we were unaware of. In addition to AdWords, Ventropy also helped us improve some site design elements designed to maximize conversions from site visitors. Dave Nadel, who spearheaded the efforts, is a creative free thinker who was also responsive to our concerns. We would not hesitate to engage Dave & Ventropy Media for additional development and/or ongoing monitoring & analysis should the need arise."
Peter Heilbrun, Board Member, Temple Judea of Manhasset